Published on 06.01.2020


Supporting our Communities

Our beautiful country is being devastated by bushfires. Severely impacting whole communities, lives and our wildlife. Our thoughts are with all of you affected by this crisis and with all creatures great and small.

We’re feeling overwhelmed, saddened and heartbroken. We want to do whatever we can to help and come together with our communities.

In response to the devastation we are pledging to donate 100% of revenue from all Original Glazed doughnuts sold on Saturday 11th January across our retail stores in NSW, QLD, VIC and WA to bushfire relief.

With your support, we hope we can help raise vitally needed funds. We’re supporting the amazing work being done by RFS, CFA, RSPCA and Beyond Blue, as well as the work they will continue to do in future. Krispy Kreme Australia is committed to donating a minimum of $35,000.

Every little bit counts and if you are looking for ways on how you can help, here are some organisations you can support directly:


If you have already donated, or aren’t in a position to make a monetary donation, there are a few things you can do to help and stay safe:

  • Volunteer and donate your time
  • Donate your unwanted non-perishable groceries
  • Making pouches for injured wildlife
  • Follow water restrictions
  • Keep updated with and follow fire bans
  • Monitor and reduce your electrical use


From Krispy Kreme Australia, our hearts and minds are with our firefighters, volunteers, our communities, our beautiful wildlife, and the country we call home.

Here's a few things to keep in mind for Original Glazed Bushfire Drive:

  • 100% of revenue will be donated from the sale of the following products, Original Glazed Doughnut, Original Glazed 4-Pack, Original Glazed Dozen, Signature Pack.
  • 100% of the revenue will be donated from the Original Glazed portion of any combo deals or products sold.
  • Valid from 03.00am on the 11.01.20 to 2.59am on the 12.01.20 during regular store opening hours.
  • Valid in Krispy Kreme Retail Stores in NSW, QLD, VIC and WA only.
  • While stocks last. We will be making doughnuts throughout the day to meet demand but there may be times when we sell out. We will do our best to keep the doughnuts coming.
  • Not valid in 7-Eleven, BP Travel Centres, Jesters, South Australia or any other stockists.
  • Krispy Kreme Australia Pty Limited holds the right to change Terms and Conditions.

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